
About LaunchTech
LaunchTech Communications is the PR agency of choice for today’s most innovative tech and cybersecurity companies. Our core services enable clients to establish and extend their credibility and thought leadership. We serve ready-to-launch startups as well as established brands positioning for growth, strategic acquisition or IPO.
Meet Our Founder
Wayne Schepens’ cybersecurity career includes a decade-long run in the intelligence community, during which he developed an idea for a threat intel software company that he ultimately launched. Following the acquisition, Wayne was tapped to expand the tech vertical of the PR firm he had hired for his company. Through this experience LaunchTech was born.
Core Services

Media
Relations
Leveraging deep-rooted media relationships, LaunchTech earns your brand coverage in mainstream and industry publications.
- Proactive Pitching
- Rapid Response
- News Jacking
- Competitor Tracking

Analyst Relations
Analysts are industry influencers. LaunchTech drives a customized strategy for analyst intros, briefings and relationship building.
- Plan Creation
- Analyst Intros
- Briefing Facilitation
- Gartner/Forrester Engagement Management*

Messaging & Content
LaunchTech’s team is specifically dedicated to distilling complex technical concepts into digestible and effective corporate messaging.
- Press Releases
- Byline Articles
- Blogs
- Collateral & Website Copy

Awards & Speaking
Third-party validation builds brand trust and authority. LaunchTech identifies and acts on the most impactful opportunities for building market credibility and awareness.
- Award Submissions
- Speaking Engagements
- Panels
- Webinars

Social
Media
An active social media presence is a non-negotiable tenet of brand growth as it facilitates engagement with key stakeholders. LaunchTech drives a dynamic social media content mix.
- Profile Management
- Content Planning
- Real-Time Posting
- Influencer Engagement

Special
Projects
Whether you are a startup looking to launch or a well-established brand looking to solidify your industry leadership with a research report, LaunchTech has your back!
- Research & Surveys
- Company & Product Launch
- Business Coaching
- Marketing Consultation
What’s New

CyberShark Pitch Competition Names RapidFort as 2025 Winner
LaunchTech extends gratitude to the CISOs who served as judges and provided expert insights and guidance throughout the 2025 CyberShark season Baltimore, MD, October 21,

How to Put Your Best Foot Forward on an Award Submission: A Guide for High-Tech and Cybersecurity Startups
In the high-stakes world of high technology and cybersecurity, recognition isn’t just about bragging rights, it’s a strategic asset. For startups in the thick of

CyberShark Pitch Competition Names Finalists from First Round of 2025 Event Series
While on site at the 2025 RSA Conference, a panel of 10 CISO judges evaluated pitches from emerging cybersecurity companies in search of stand-out solutions
