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LaunchTech HQ

507 Park Avenue,
Baltimore MD 21201
PR & AR Programs

Our Services

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LaunchTech’s services are designed to work in tandem to help cybersecurity companies grow.

Original research fuels media coverage. Media coverage strengthens analyst conversations. Analyst recognition builds buyer confidence. Strategic content amplifies every milestone. Together, they create sustained market credibility, not just short-term visibility.

Strategic Communications

Strategic Communications

Own The Conversation

Pitching reporters is standard blocking and tackling. But actually getting media coverage that matters to your business requires figuring out your company’s compelling stories, guiding subject matter experts towards commentary that a reporter hasn’t heard before, and being included in the room where your customers are. Count on us for effective:

  • Media Relations
  • Company News & Launches
  • Thought Leadership
  • Podcast Invitations
  • Award Program Applications
  • Call for Papers Support

Become the company that buyers, investors, and journalists recognize and trust by showing up in the places they actually spend their time.

Analyst Relations

Analyst Relations

Influence The Market

One-off analyst briefings won’t cut it. LaunchTech builds long-term analyst relationships on behalf of clients that strengthen your market position and increase credibility with enterprise decision-makers. Count on us for strategic:

  • Category creation
  • Relationship management and influence campaigns
  • Regular Analyst Newsletters
  • Navigating promotion of research inclusions
  • Paid engagement management with firms like Gartner and Forrester

Consistent communication earns analyst validation and advocacy that influences buyer confidence and competitive positioning.

Content Development

Content Development

Showcase Your Expertise

Technical innovation only creates value when people understand it. We develop clear and authoritative content that educates buyers, supports sales, and reinforces your leadership. We also advise on the what, when, where, and how of packaging and delivering your key messages. Count on us for compelling:

  • Press Releases
  • Contributed Byline Articles
  • Client Case Studies
  • Voice of the Executive Blogs

Turn complex technology concepts into content that builds authority and drives engagement, getting more value from each content piece and reaching audiences that matter.

Research & Surveys

Research & Surveys

Create The Stories Everyone Else Cites

Original research gives journalists, analysts, and buyers something they can’t get anywhere else. We help uncover the data that fuels industry conversations and elevates your company’s authority. Count on us for powerful:

  • Promotion of Research Findings
  • Strategic guidance on developing surveys that could generate media interest
  • Customer surveys

Build credibility with proprietary data that earns coverage and differentiates your brand.

Let’s build your PR & AR strategy together

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