Category: News & Updates

There is neither a ‘quick antidote’ nor a ‘one-size-fits-all’ when it comes to breaking into the market (or scaling faster than the competition). Rather, cybersecurity companies need to demonstrate a sustained presence, third-party validation, and achieve consistent and direct access to decision makers to build credibility and brand awareness. For companies who have recently emerged …

CISOs don’t buy “cool tech”; they buy risk reduction, operational efficiency, and provable outcomes. They also hear from 50 or more vendors per year, which means that your pitch needs to stand out. Through its bi-annual CyberShark Pitch Competition events at RSAC and Black Hat, the LaunchTech team at CyberRisk Alliance has been on the …