Blog & Resources
LaunchTech extends gratitude to the CISOs who served as judges and provided expert insights and guidance throughout the 2025 CyberShark season Baltimore, MD, October 21, 2025 – LaunchTech Communications, a CyberRiskAlliance (CRA) resource specializing in PR and AR services for…
In the high-stakes world of high technology and cybersecurity, recognition isn’t just about bragging rights, it’s a strategic asset. For startups in the thick of raising funding rounds, awards can play a pivotal role in shaping investor perception, attracting top…
While on site at the 2025 RSA Conference, a panel of 10 CISO judges evaluated pitches from emerging cybersecurity companies in search of stand-out solutions – Congratulations to finalists Dropzone AI and RapidFort Baltimore, MD, May 19, 2025 – Hosted…
Premier PR agencies join forces to enhance client offerings and leverage CyberRisk Alliance’s unique access to senior-level cybersecurity practitioners New York, NY, September 4,2024 – CyberRisk Alliance (CRA), a business intelligence company serving the cybersecurity community, today announced the strategic…
There are a lot of misconceptions around the PR discipline as a whole; many believe that it’s a lead generation tool, while others think it’s a means to constantly promote their products. Some even think it guarantees event attendees. However,…
As I was closing out Q3 of 2022, it was apparent LaunchTech had achieved more than we ever could have imagined, and we were at the pinnacle of a fantastic four-year run. But it was also obvious that we were…
New York, NY – November 16, 2023 – CyberRisk Alliance (CRA), the leading cybersecurity business intelligence company, has named Wayne Schepens Chief Cyber Market Analyst. In this expanded role, Schepens will contribute his deep knowledge of the cybersecurity industry to…
New York, NY, June 27, 2023 – CyberRisk Alliance (CRA), a business intelligence company serving the cybersecurity community, has acquired LaunchTech Communications, a leading public relations and communications agency serving fast-paced, global cybersecurity and technology companies. LaunchTech, founded by…
Signing on with a PR agency is an exciting step in a business’s journey to building brand awareness, reaching larger and new audiences, and earning third-party validation. As with any service, PR is a financial and time commitment. Naturally, you…
It isn’t always easy keeping up with the latest cyberattacks and data breaches, and 2022 was no exception. Here are a few of the tech and cyber-based publications that kept us up-to-date through every breaking minute: BleepingComputer Created in…
October may be a time for crisp weather, changing leaves and pumpkin spice, but it’s also a time for spooky stories, and cybersecurity is no exception. At LaunchTech, we have the opportunity to work with the people who confront these…
The LaunchTech team recently made the trek to Las Vegas for Black Hat 2022. We enjoyed the face-time with our clients and it was an action-packed week! From media briefings at the slot machines to fancy sushi dinners with clients…
Whether you’re selling a product, offering a service or simply creating content, social media is a great marketing tool. In fact, 85% of businesses use social media for brand awareness purposes, and with more than four billion people signed on…
Technology is constantly evolving, and we know it isn’t always easy keeping up with the latest cyberattacks and data breaches. Thankfully, there are tons of great media outlets that can help you stay up-to-date on the industry’s hottest trends. Here…
It’s safe to say that content is constantly being thrown at consumers. As more and more companies take their marketing efforts online, consumers are often left sifting through overwhelming amounts of ads, photos, newsletters and blogs, all of which are…
The LaunchTech team recently made its triumphant return to San Francisco for RSA, which was a great opportunity to jump back into the conference waters head first while supporting our clients. While a common theme was the importance of being…
The LaunchTech team recently flexed its conference muscles with a much-anticipated return to RSA 2022 in San Francisco. While this was a great opportunity for us to learn more about the industry and capture trends, the highlight of the trip…
The LaunchTech team is thrilled to make its return to RSA in San Francisco, CA from June 6-9. Since it has been a while since the last RSA Conference, two of our RSA veterans have provided some predictions on what…
The RSA Conference, one of the top cybersecurity-oriented events of the year, will make its return to the Moscone Center in San Francisco, CA from June 6-9. Industry professionals and companies gather to share best practices, lessons learned and…
Navigating today’s fast-paced media landscape requires impeccable timing, determination, and an understanding of the nebulous world of “newsworthiness.” While the term may be difficult to define, here are some suggestions from the LaunchTech team on how to determine if something…
Creating a working environment for employees to thrive and advance their careers is more challenging than ever. That is why I am thrilled that LaunchTech is one of only 35 companies that have been named to the Baltimore Business Journal’s…
Businesses are increasing their outreach with customers and driving their engagement across websites and mobile apps. In order for this engagement to occur, however, these businesses need to access and actively utilize customer data. But as the saying goes, “With…
LaunchTech Communications is thrilled to announce that it has been named a Gold winner in the Globee® Awards 2022 Cyber Security Global Excellence Awards. As the winner of the Agency of the Year for Cyber and Info Security title for…
At LaunchTech communications, my team works hard each day to partner with our clients to help them accomplish their strategic goals. Whether it is increasing share of voice, rebranding, launching a new product or designing a website, we pride ourselves…