About LaunchTech
LaunchTech Communications is the PR agency of choice for today’s most innovative tech and cybersecurity companies. Our core services enable clients to establish and extend their credibility and thought leadership. We serve ready-to-launch startups as well as established brands positioning for growth, strategic acquisition or IPO.
Meet Our Founder
Wayne Schepens’ cybersecurity career includes a decade-long run in the intelligence community, during which he developed an idea for a threat intel software company that he ultimately launched. Following the acquisition, Wayne was tapped to expand the tech vertical of the PR firm he had hired for his company. Through this experience LaunchTech was born.
Core Services
Media
Relations
Leveraging deep-rooted media relationships, LaunchTech earns your brand coverage in mainstream and industry publications.
- Proactive Pitching
- Rapid Response
- News Jacking
- Competitor Tracking
Analyst Relations
Analysts are industry influencers. LaunchTech drives a customized strategy for analyst intros, briefings and relationship building.
- Plan Creation
- Analyst Intros
- Briefing Facilitation
- Gartner/Forrester Engagement Management*
Messaging & Content
LaunchTech’s team is specifically dedicated to distilling complex technical concepts into digestible and effective corporate messaging.
- Press Releases
- Byline Articles
- Blogs
- Collateral & Website Copy
Awards & Speaking
Third-party validation builds brand trust and authority. LaunchTech identifies and acts on the most impactful opportunities for building market credibility and awareness.
- Award Submissions
- Speaking Engagements
- Panels
- Webinars
Social
Media
An active social media presence is a non-negotiable tenet of brand growth as it facilitates engagement with key stakeholders. LaunchTech drives a dynamic social media content mix.
- Profile Management
- Content Planning
- Real-Time Posting
- Influencer Engagement
Special
Projects
Whether you are a startup looking to launch or a well-established brand looking to solidify your industry leadership with a research report, LaunchTech has your back!
- Research & Surveys
- Company & Product Launch
- Business Coaching
- Marketing Consultation
What’s New
Don’t Let Perfection Get In The Way Of Progress
“Perfection is the enemy of progress.” Those words, spoken by Winston Churchill, are as important in 2022 than ever before. We have all been
Navigating a Rebrand
A rebrand can be an exciting, but stressful, time for any organization. Leaving behind an older name, logo or even official color scheme can stir
Lessons Learned from PR News’ 2021 Media Relations Conference
From Senior Account Director Taylor Hadley: Earlier this month, I had the opportunity to attend the 2021 Media Relations Conference hosted by PR News.
What Clients Are Saying
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AWARDS
